SMM Panel Glossary
Your comprehensive guide to SMM and SMM Panels terminology
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A
Algorithm
Social MediaA set of rules that social media platforms use to determine what content to show to users in their feeds, based on relevance, engagement, and other factors.
API (Application Programming Interface)
TechnicalA set of protocols that allows different software applications to communicate with each other. In social media, APIs enable third-party tools to interact with platform data.
Audience Insights
AnalyticsData and analytics that provide information about your followers, including demographics, interests, and behaviors.
Auto Refill
SMM PanelA feature that automatically replaces lost followers, likes, or views without requiring a manual refill request. The system monitors the order and refills it when drops occur.
Awaiting (Order)
SMM PanelAn order status indicating that the system has received the order but hasn't started processing it yet. Usually transitions to Pending once processing begins.
C
Cancelled (Order)
SMM PanelAn order status indicating that the order has been cancelled, either by the customer or the system due to issues with processing or payment.
Child Panel
SMM PanelA reseller panel created under a main SMM panel. Child panels allow users to create their own branded SMM service while sourcing services from the parent panel.
Completed (Order)
SMM PanelAn order status indicating that all requested services have been successfully delivered and the order is now finished.
CPC (Cost Per Click)
MarketingA pricing model where advertisers pay each time a user clicks on their ad.
CPM (Cost Per Mille)
MarketingA pricing model where advertisers pay for every 1,000 impressions their ad receives.
CTR (Click-Through Rate)
AnalyticsThe percentage of people who click on a link out of the total number who view it.
D
Dark Social
Social MediaThe sharing of content through private channels like messaging apps, email, or text messages, which cannot be tracked by analytics tools.
Drip-Feed
SMM PanelA feature that gradually delivers followers, likes, or views over a specified period instead of all at once. This creates a more natural growth pattern that looks organic.
Drop
SMM PanelWhen followers, likes, or views that were previously delivered are removed or lost. Drops can occur due to platform algorithm changes or when accounts are flagged as suspicious.
I
Impression
AnalyticsThe number of times content is displayed to users, regardless of whether they interact with it.
Influencer
MarketingAn individual with a significant following on social media who can influence the purchasing decisions of their audience.
Instant Delivery
SMM PanelA service feature where followers, likes, or views begin to be delivered immediately or within minutes after placing an order.
M
Mass Order
SMM PanelA feature that allows users to place multiple orders at once by uploading a file or entering multiple links, saving time when ordering services for multiple posts or accounts.
Micro-Influencer
MarketingAn influencer with a smaller but highly engaged following, typically between 1,000 and 100,000 followers.
N
No Refill
SMM PanelA service type that doesn't offer replacement of lost followers, likes, or views. These services are typically cheaper but come without guarantees if drops occur.
Non-Drop
SMM PanelServices that guarantee minimal to no loss of followers, likes, or views over time. These are typically higher quality services with more stable results.
P
Panel (SMM Panel)
SMM PanelA service that provides social media marketing services like followers, likes, and views at wholesale prices.
Partial (Order)
SMM PanelAn order status indicating that only a portion of the requested services were delivered. This can happen due to technical limitations or insufficient inventory.
Pending (Order)
SMM PanelAn order status indicating that the system is currently processing the order and delivering the requested services.
Pixel
TechnicalA piece of code placed on a website that tracks user actions and helps measure the effectiveness of advertising campaigns.
Provider
SMM PanelA service supplier that delivers social media services to SMM panels. Providers are the source of services that panels resell to their customers.
R
Reach
AnalyticsThe total number of unique users who see your content.
Refill
SMM PanelA feature that allows customers to request replacement of lost followers, likes, or views within a specified guarantee period after the initial delivery.
Reseller Panel
SMM PanelA platform that allows users to resell SMM services under their own brand. Resellers purchase services at wholesale prices and sell them at a markup.
Retargeting
MarketingA strategy that shows ads to users who have previously interacted with your content or visited your website.
ROI (Return on Investment)
AnalyticsA measure of the profitability of social media marketing efforts relative to their cost.
S
SEO (Search Engine Optimization)
TechnicalTechniques used to improve a website's visibility in search engine results, which can complement social media strategies.
SMM (Social Media Marketing)
Social MediaThe use of social media platforms to promote products, services, or content.
Subscription
SMM PanelA recurring service that automatically delivers likes, views, or other engagement metrics to new content as it's posted, based on predefined criteria.
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